My vote is no.
Everyone does things the way that works best for them. It isn’t out the realm of possibility for anyone to hit re-tweet without having clicked on the article. I have to advise against this, however, if you are doing so to simply “connect” with the person you are re-tweeting. People spend hours developing their content and genuinely want to share it and connect with you. They want you to read the post, comment on the post and yes, SHARE the post if it says something you want to make sure your audience sees.
Don’t be one of those people who just hits re-tweet trying to get a Follow Friday shout out or to get a thank you for sharing tweet. It’s frustrating for the people creating the content because no real connections are being made. Remember, social media is about building relationships not just a follower count.
Think: quality over quantity. If you’re sharing 30 plus tweets per day it takes time to do it right. What you will build is an active and engaged community. This is much more powerful than having thousands of followers that do not pay attention. Remember: it’s about building real relationships.
1. Does this send the right message to my audience?
2. Is this person someone I want to build a connection with?
3. Does this content bring value to my voice and my community?
If the answer to all three questions is yes, you know you are sharing quality content and building those influential relationships.